This 1 Tip Will Help You Convert 20% More Challengers At The Point Of Sale Into Long-Term PT Clients

Converting challengers into long-term pt clients at the point of sale had to be one of the biggest challenges in the past for us...

Why?

Because the sales process we were using was not the correct sales process we should have been using.

For every challenger that came through our door, we were using our ordinary sales process.

The tour.

We would take them around the club to show our features and how they tie into their benefits...

What we found was that the potential challenger did not care about the features and how they could benefit them.

All they cared about was how we could help them get x result.

This is exactly why we developed our 9-Step sales process.

It is a consultative sales process that walks our challengers through a series of steps to fully understand their problems and what they want to achieve.

We found that the most impactful step in the process was by far the qualifying section.

The reason being is that it enabled us to ask open-ended questions to better understand their problem and what they wanted to achieve.

Exactly like the doctor does when you go to their office.

Once we made this simple switch in our sales process not only did we see more challengers get sold into a trial...

But we started to sell more challengers into a long-term pt agreement at the point of sale.

If you want access to more training like this.

You can do one of two things.

1) Join our exclusive Facebook group of gym owners & myself sharing what is working in 2023 by clicking here.
2) Request access to our Gym Growth Secrets Course. (usually $1,999 but today absolutely free) Get it by clicking here.

Hope this helps you sell more long-term pt clients at the point of sale!

Andy