The problem I had about letting members use their credit cards for payment.

Was that, we had to eat a monthly processing fee.

For. Every. Single. Member.

Which is exactly why we favored drafting their payments from their bank account.

Because we had to pay nothing extra!

But, most members wanted to use their credit cards.

Because it was easier for them to set up their credit card for payment.

And, they would be able to get credit card points.

So as more and more members started to use their credit cards for payment.

We kept eating more and more cost.

Which got us thinking “how can we stop losing money?”

After some long thinking and talking with other owners.

We finally decided to roll out an A/B option for our members.

If the member wanted to use their credit card for payment.

Great, they have to pay $1 more each month to cover the cost.

And if they don’t want to use a credit card, great!

Let’s set up a monthly draft out of your bank account with no extra fees.

Just like normal.

This:

✅Put the decision on our member eliminating an argument
✅Helped us stop losing money & actually gain money
✅Made it easier for our staff to implement without confusion

Yes, this is a small tweak.

But, even if you have 200 members using their credit cards.

You are losing $2,400 per year.

This is why we favor our members to use a credit card now.

If you want access to more training like this.

You can do one of two things.

1) Join our exclusive Facebook group of gym owners & myself sharing what is working in 2023 by clicking here.
2) Request access to our Gym Growth Secrets Course. (usually $1,999 but today absolutely free) Get it by clicking here.

I hope this helps!

-Andy
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P.S. If you are thinking about implementing this at your gym, make sure your state is legally eligible.

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